The importance of Facebook ads and why you should use them.

Social media is now among the best ways for businesses to generate leads, make sales and develop a loyal clientele.
There are several reasons why you shouldn’t be overlooking Facebook advertising.

First off, there are over 1.13 billion Facebook users. Over one billion of these users access Facebook
through their phones. This clearly shows the opportunities for marketing are almost limitless for
businesses.

Secondly, the average social media user spends well over 50 minutes every day on Facebook, Instagram and Twitter.

Thirdly, you can market to users based on various demographics such as age, gender and even location. This allows you to
create targeted ads that best suit your audience.

Always note that best practices for Facebook ads are always evolving and always changing. Find out what works best for a certain audience and go with this.