Your Social Media Success Strategy Starts Here!
Random Social Media Tactics Lead to Random Social Media Results.
You Deserve Better.
A strong social media presence is essential to business success. Traditional marketing isn’t enough. Social Media cultivates relationships, establishes expertise, and builds brand recognition. It promotes engagement and converts followers into prospects and customers.
Social media content and campaigns have a large presence in marketing plans, but mostly from a tactical perspective: There is a heavy focus on content scheduling, platforms, tools, and content calendars. What’s often missing is the strategy behind all this activity.
No matter what tools you use, what content calendars you have and how you schedule things, none of it matters if you don’t use the right strategy.
As a small business owner, marketing your business using social media can be a daunting task that leads to confusion and frustration. It is hard to know how to get started, what platforms to use and what formats work best, but you do know that you need it to market your business.
After successfully helping small business owners for over 12 years grow their businesses using social media marketing, we developed this course to help YOU achieve the level of success you have been wanting but not sure how to achieve. We discovered when it comes to social media strategy, there is a better way, which I walk you through in detail in our course
This course is broken down into 5 modules
to take you step-by-step through the process of creating a complete social media strategy that actually works for you!
- MODULE 1:
Identify the Content You and Your Audience Love (4 Lessons with a quiz after each lesson)
- MODULE 2:
Assess Your Existing Social Media Platforms & Set Goals (4 lessons with a quiz after each lesson)
- MODULE 3:
Develop Your Content Strategy (6 Lessons with a quiz after each lesson)
- MODULE 4:
Create A Blueprint for Social Media Success (2 Lessons with a quiz after each lesson)
- MODULE 5:
Review and Refine (Final exam included)
By the time you’ve completed this course, you’ll be able to…
- Identify niche content related to your business that motivates you to post and engage with your audience every day
- Pinpoint the content your target audience and followers love, so that you can create posts that attract and convert prospects
- Tap into your ideal customer profile details to develop compelling, persuasive posts
- Focus on the social media platforms your target audience prefers so you can determine the best type of content to create
- Conduct a social media check-up to ensure your accounts contain the most up-to-date information and are consistent with your brand image
- Extract valuable information from your social media accounts’ analytics to gain new insights and identify areas for improvement
- Set social media goals that provide the backbone for a strategy that advances your business objectives
- Set platform-specific SMART goals that are aligned with your overall goals and accelerate the success of all your social media activities
- Leverage your social audience data to determine exactly how you will format and deliver your content in a way that increase engagement and conversions
- Explore a content curation strategy that provides value to your followers and positions you as a thought leader and expert
- Incorporate strategies for consistent posting so that you show up for your audience every day, boost search engine rank, improve conversion rates, and accumulate accurate data
- Identify audience engagement goals that motivate you to create content that converts, educates, increase brand awareness, or boost web traffic
- Create social media posts and campaigns that increase conversions, incorporating measurement tools to monitor performance so that you can adjust and improve your content
- Establish the perfect content mix that is balanced, appeals to your audience, and helps you achieve your social media goals
- Craft a strategy document (Your Blueprint for Social Media Success) that will help you refine your focus, stay on track, implement your strategy, and get results for your business
- Draft a content calendar in your chosen social media management platform that will help you achieve your ideal content mix, plan campaigns, create relevant and timely content, and save time
- Incorporate performance metrics and analytics tools to measure the effectiveness of your social media strategy, evaluate results, and make necessary adjustments to reach your goals
As you can see, when it comes to creating a successful social media strategy, we’ve left no stone unturned!
You also get an action guide, course book, and loads of other goodies that help you go from directionless to mastery of social media!
- Imagine your life in 3 months’ time when you have more money flowing in, because you’re using social media strategically
- Imagine having less stress because you know the time you spend on social media is worthwhile
- Imagine how good it feels to watch your business grow while you’re also having fun on social media